Custom e-commerce · Monselice, Padua and Veneto
An online shop that works well on a phone and doesn't complicate the warehouse.
Online shops for companies in Veneto: catalogue, checkout, payments, shipping and links to the tools you already use. Shopify when it makes sense, custom when it's needed.
The point
I spent a year and a half building Shopify themes for real clients, with code in production and people buying while I worked. An online shop is rarely lost on design: it's lost at checkout, on loading times and on data that doesn't reach where it should.
What changes, in practice.
A manageable catalogue
Variants, categories, stock and prices that whoever runs the shop can keep up to date on their own.
A checkout without obstacles
Few fields, the payment methods your customers really use, designed for the small screen first.
Numbers that add up
Orders, customers and conversions tracked correctly, without sales counted twice.
Who it makes sense for.
Selling to consumers
Catalogues presented well, thought-through promotions and a phone purchase that doesn't break halfway.
B2B and price lists
Prices per customer, repeat orders, technical catalogues: what a standard shop struggles to handle.
Shop and online together
For those who also sell in store, through agents or on quotation, and want the two channels not to contradict each other.
How I work, in four phases.
Phase 1
Rules before screens
Products, variants, price lists, shipping, payments and who handles what.
Phase 2
The purchase path
Search, product page, cart, checkout and the emails that arrive after the order.
Phase 3
The connections
Management software, warehouse, CRM: no duplicate records and no orders copied by hand.
Phase 4
Measure and improve
Speed, conversions and errors: we look at where customers drop out and fix it there.
Questions I'm often asked.
Shopify or an e-commerce built from scratch?
In most cases Shopify is enough and costs less. Custom makes sense when your sales rules are so particular that a standard platform would make them fragile.
Can it connect to our management software?
Yes, once we've decided which data is authoritative (stock, prices, customers), which way it travels and what happens when one of the two systems doesn't respond.
Tell me how your work runs today.
A few lines are enough: what you do, which tools you use, where time gets lost. I reply myself, within two working days.